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THE WORLD'S BESTSELLING GUIDE TO NEGOTIATION
Getting to Yes has been in print for over thirty years. This timeless classic has helped millions of people secure win-win agreements both at work and in their private lives. Founded on principles like:
· Don't bargain over positions
**· Separate the people from the problem and
· Insist on objective criteria**
Getting to Yes simplifies the whole negotiation process, offering a highly effective framework that will ensure success.
A principled negotiation seeks to divide the emotions of participants from the process of the negotiation. It frames negotiations as problems to be solved, rather than battles to be won.
Power Imbalance. Preparation and Flexibility.